Patricia Cliff - Growing Points Coaching
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Who We Work With

Typically my clients are fully trained and qualified health practitioners and therapists, such as:

Acupuncturists, Alexander Technique practitioners, Aroma Therapists, Chiropractors, Herbal Medicine practitioners, Homeopaths, Hypnotherapists, Massage therapists, Naturopaths, Nutritionists, Osteopaths, Pilates Teachers, Physiotherapists, Reflexologists, Sports Massage Therapists, Yoga Teachers, etc.

My clients are talented and dedicated practitioners, who lack the experience and “know how” to research their target market and market their practice in an authentic way to attract clients. They care passionately about what they do and what they offer, they are experts in their field—yet they’re NOT experts in empowering themselves to market and build a thriving practice.

Do the following scenarios sound familiar to you?

“I still do not have enough clients. It feels like I need to go and get another qualification so I have enough therapies to offer. I think if I have three or four it will be easier to work and establish my practice, since I can offer more services.”

“I am currently studying and I have no idea how to move from having case study clients to being seen as a professional who advertises for clients.”

“I printed up my business cards and leaflets, handed them out, but I just did not get enough responses and I don’t know why or what to do next…”

“There are so many people doing the same as me that I don’t know how to differentiate myself from them. Why would people want to come to me rather than go to someone else?”

“A friend who always seems to have clients says they don’t do any marketing and clients are somehow just ‘attracted’ to use her services. Clients are not attracted to me and my services. It feels like I might have made a mistake by starting my own practice.”

“I wanted to work for myself and be more flexible however, I have so few clients I am still largely doing what I was doing before and am completely stuck on how to find the clients I want to serve. I am so passionate about helping others and using what I have learned. I just feel so frustrated.”

If you “see yourself” in any of these scenarios, you’re not alone. Many therapists express similar concerns and struggle with the exact same issues as you do.

Before our work together, my clients felt…

  • Uncomfortable making the transition from having non-paying family and friends as clients to having paying clients.
  • Uncertain around getting clients because they had no experience in doing so. And by not being able to generate that experience seemed to be stuck in a “catch 22.”
  • Slightly ‘lost’ after their coursework and training had finished.
  • A little concerned because they realized that just learning a therapy and doing case studies on friends and family did not equip them for knowing how to attract clients outside of the learning environment.
  • Frustrated and worried, because they might have made a ‘mistake’ choosing the profession, since the clients they need are just not appearing.

My clients choose to work with me because; they want someone they can trust to provide clear, easy and effective solutions to their concerns. They want a little “hand holding” and reassurance as to the next steps to take to produce results on their own. They need to know what they’re doing is worthy and that they can and will be successful.

Typically, my clients share the following qualities…

If you have these qualities too, we may be able to work together. I can help you understand what’s currently missing for you and your practice. This will empower you to find solutions and strategies to market your practice successfully.

You are willing and able to invest in your practice in the same way you invested in your original training.

You don’t want the cheapest and a quick fix. You understand and believe in getting value for your investment. You can sense and understand the difference this experience can have for you and your practice.

You are a dedicated and caring professional who wants to empower others to empower themselves in the context of their health and well being.

You know and accept that for changes to happen you will have to allow yourself to do things differently. You are willing to take action and to follow and use new ideas for long enough to really measure and notice the benefits you receive.

You are willing to take responsibility for your practice and have the courage to be more of who you are in order to attract the clients that you want to serve.

If you’re a passionate, talented health practitioner or therapist who is ready to discover what’s missing and keeping you from attracting more clients consistently, contact me.

We will discuss your situation and how we might work together to make your practice a success!

Next: Explore how I work with my clients…

 

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